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Our most recent articles on a wide range of topics can be found here. This is where you want to go for a quick update of what we’re been thinking about lately.

Blogs: Interview with Erica Bartle of Girl with a Satchel

When one embarks on the arduous journey of beginning their first ‘grown-up’ blog, experts often tell you to find a blog in your niche from which to learn from.

For me, finding Girl With a Satchel was a really exciting experience. GWAS is a media blog written by Erica Bartle, a former editor of Girlfriend magazine. The blog is so unique in the way it mixes new media with the old, discussing the changing magazine landscape and the wide range of cultural connections we share such as celebrity, fashion and lifestyle online. I loved it instantly – I love magazines, I love blogs, I love pretty things – is she reading my mind??

So you can imagine how excited I was when she agreed to share her thoughts with me recently…

RR: Girl with A Satchel continues to be praised for the way you’ve taken your love of print media, magazines, and created a new niche in the blogosphere. How did it all come about?

EB: I was working for Australian teen magazine Girlfriend in 2007 and felt the urge to create an online home for myself – I was due to be married in four months’ time and working as the deputy editor of the magazine, so the blog allowed me to express my thoughts and indulge my passions (print media) in a way that was transportable and instantaneous at a time when my life was undergoing a massive change.

How has GWAS evolved since it began?

It is an industry meets personal blog, which I sometimes find hard to reconcile, so (spoiler alert!), you may see the evolution of GWAS into another blog sometime soon. I’ve been lucky in that I’ve found a niche to address – and, really, who doesn’t love a glossy magazine?

Your analyses of the magazine industry are both insightful and a really special aspect of your blog, do you think the blogosphere has a lot to offer the print media in terms of bringing a critical eye to the industry?

Blogs have tended to be hyper-critical of magazines and the industry, which has been a good thing for shining a light on some of the more dubious business practises. However, having worked in magazines, I’m familiar with the constraints and pressures that editors face, so hopefully there’s an element of empathy that comes across in my blog posts. I think it’s important to keep the magazine industry honest and in check, as it really is so influential, particularly for young women.

GWAS has translated many characteristics of a glossy magazine into the online format. As a trained journalist, do you find your skills acquired both at university and through the workplace have relevance online? Or can anyone be a good blogger?

I think it helps to have a media background, but it’s not essential. There are many beautiful, authentic and addictive blogs out there created by people without a lot of experience or industry nous. You have to play to your passions. My blog’s aesthetic is important to me, as it’s my online home – I have to look at it all day! – and it represents who I am in a visual sense. Pretty is of the essence! In that respect, blogs are very much like magazines – melding images and words to create something visually stimulating and worthy of reading! I am learning as I go about what suits the online medium best in terms of copywriting: I was always an over-writer in print, and am much the same online. It’s hard to edit yourself back, so that’s been a challenge.
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Editorial Design Challenge: Frankie Magazine, Issue 30

Okay folks, here’s the first crack at decoding the editorial design messages in our favourite magazines.

First up:  Frankie magazine, Issue 33.

Editorial Design Text*: Editorial Design by Yolanda Zappaterra

About Frankie

  • Bi-monthly Australian magazine published by Morrison Media
  • Frankie “celebrates and enhances the reality of its readers lives, in a unique and extraordinary way” – morrisonmedia.com.au
  • They describe their readers as those who “gave up on conventional mainstream magazines long ago” – Frankie media kit.
  • Notion towards collectability, to really play into the idea that magazines are cultural artefacts, rather than mere pages of advertisements
  • 70% of readers are between the ages of 20-25 years old
  • Circulation Jan-Jun 2009: 32601
  • Readership: 146 704

Design Characteristics:

Minimalist, matte finish and muted colour palette with lots of artsy photography.

The Cover: Click to enlarge…

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Featured: Editorial Design Challenge

I’ve been studying the media for two years and have been magazine enthusiast for as long as I can remember.

Since commencing my degree, I have been attempting to perfect my writing,  have learnt about print cycles and the way newsrooms work and how advertising makes the media world go ’round. One thing, however, which has remains annoyingly untouched is that of editorial design and how it contributes to making magazines and newspapers what they are.

I don’t really understand the reason behind this lack of coverage. Having taken matters into my own hands, it seems that layout designs are infinitely important both aesthetically AND economically.
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Featured: Where oh WHERE has Dujour mag gone??

I’ve been thinking about the future lately, just for something different.

I often think I would love love LOVE to start my own magazine – it would be feminine, intelligent, indie and so damn cool.

That’s the dream, anyway.

My prospects are looking up, I suppose, what with more and more niche titles appearing in newsstands, setting out to prove that magazines are more than mere pages of advertisements with the odd article thrown in here and there. The increasingly prominence too of online publications, is a comforting idea for the magazine optimist.

So this brings me to my big question for all you readers, one which has been plaguing me for the past few months -

Where did Dujour Mag go???

For those who don’t know, Dujour Magazine was, and I quote, ‘America’s first independent, internationally distributed, eco-friendly fashion publication dedicated exclusively to emerging designers.’
Read More »

Have yourself a merry little Christmas…

*sings happily*

Wishing you all a very Merry Christmas and the HAPPIEST of happy new years!

Love, Elizabeth

Image by Manvi Drona-Hidalgo

Featured: 4 Weeks with the Kindle

I wish I had a fabulous excuse for not posting much this week.

I wish I could blame the excessive amounts of Christmas shifts I’ve picked up at work.
I wish I’ve been so busy at parties and catching up with friends to think about my blog.
I wish my net had dropped for an entire week so I was unable to browse the web, let alone post.

But no. I’ve been reading Twilight on my Kindle.

It’s okay to kill me now…*hands knife*

My Kindle

Okay, let’s ignore the horrific fact that I’ve succumbed to the melodramatic teenage babble torture otherwise known as Stephenie Meyer’s writing, and focus on the Kindle part please.

Amazon’s Kindle, from its early beginnings, has had a lot of promises to keep. Its intention has always been to reignite a love of reading, solving all the problems associated with both traditional books and computer screens. As soon as it was due to be released internationally, I wanted one for its infinite ‘coolness’, but I’ve still experienced some scepticism from those around me, despite the fact that these fun toys are by no means new worldwide. Like all budding relationships, it’s often important to reflect critically on where you’ve come so far.

So, one month on, am I still in love?

It appears that the answer is yes, overwhelmingly so.

The first week after I received my birthday kindle gift, I couldn’t get enough. Appropriately, and like all girls when they embark upon a new relationship, my conversations were dominated with praises for my new baby. Shopping for books had lost its lustre and every conversation somehow was steered back to the existence and ultra-coolness of my new kindle. I was infatuated and utterly blinded by affection for my Kindle.
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Feminism is a dirty word.

.

As a young woman, it’s pretty shocking to note that ‘feminism’ is still a dirty word. Last year, I wrote a piece on this very topic, the reluctance of young women to accept to label themselves ‘feminists’. As this piece was part of a class for university, it underwent some serious workshopping from males AND females. In anonymous comments it was picked apart, some claiming that I had missed the mark and others merely skimming the content, gingerly ticking and crossing here and there with no real interest. It was this reaction which led to the growing disdain I possess for the piece, even though its premise is one close to my heart.

In it, I wrote -

It’s very easy, as a young woman, to take the current situation for granted and forget the feminist battles that were fought to get us to this relatively liberated point. Young women have more doors open for them than ever before – we can get a good education, be free from the confines of domesticity, have a job, be single, vote and hell, even run for president. This generation has never known anything else, except what is communicated through the old feminist mutterings of our mothers or grandmothers. And generally, these are lost in amongst all the white noise in a young girl’s head. But as the US Election draws near, an election more concerned with females than ever before, a girl can’t help but ask, why? Is feminism dead?….

….The actual title ‘feminist’ itself carries far too many negative connotations with it these days. To be a feminist is to be an obnoxious protestor, annoying and unwelcome. Is it any wonder that young women are sick of discussing, debating or thinking about feminism – who really appreciates being labelled a ‘man-hater’, or has the energy to fight for an equality we think we already have? Whilst it’s simplistic to deride feminists as man-bashers and nothing more, it seems it’s easier to ignore the gendered discrimination that women face every day and pretend that it’s not our responsibility.

Though I managed a decent mark for the overall portfolio, I felt that my opinion was perhaps a little uneducated and unworthy which I know now, was rather silly of me. The piece was inspired by a tutorial I had attended in which not a single female claimed that they would consider themselves a feminist. Moreover, some commented that it was not exactly a brilliant thing to be considered. Eight months later, in a lecture for another subject – the same thing occurred and I realised perhaps I wasn’t so crazy in thinking this after all.

Today I watched an Oprah re-run (Women Who Change The World) from October last year on which Gloria Steinem appeared. It was pre-Obama win and the show was buzzing with the prospect of hope and change, etc. etc.

gloria-steinemSteinem is a journalist, a feminist icon and an amazing woman. I first encountered Steinem whilst reading the incomparable, Basic Black by another of my idols, Cathie Black of Hearst Magazines. Steinem’s work with Ms. magazine originally caught my attention and I have been in awe of her ever since.

I’m truly worried about how my generation seems to have no interest in standing up for their rights. On Oprah, Steinem commented that gratitude can lead to complacency and that we were start thinking of our rights to equal pay, our rights to abortion and birth control and our rights to vote and what not, bland acceptance will ensue and we will stop fighting for the other inequalities still existing in our society.

Even in writing this blog post, a pang of reluctance exists – what will the response be? Will I lose readers? I’m ashamed to admit that these thoughts even crossed my mind fleetingly.

As if this isn’t enough to trouble my poor distressed soul, I noticed something else present in Steinem which is missing from myself – that indescribable and utter self confidence and inner happiness she simply exudes. I hope that that sort of meaningful capacity for change and understanding exists somewhere inside of me – and other young women – so that we can truly understand that being a ‘feminist’ is something we should be completely and utterly proud of.

Hopefully it’ll rear its head sooner, rather than later.

Featured: In Defence of Chick Lit

Chick Lit – Vivian Yang

I am a chick
You don’t call it lit
But I read it.
I am the protagonist
The girl who loses part of herself
In every chapter of life.
And struggling grappling, striving
To dodge life’s blows
And to avoid greedy arms of time .
Discomforted, disorientated, discontented
In a world so confused and confusing.
So warped.
But like the chick in the lit
I find myself whole again.
Maybe different.
But whole again.
Because I am the chick
Who reads lit.
Chick Lit.

Chick Lit

When you’re a young, fresh faced naive little Year 10, reading ‘the classics’ was THE thing for an aspiring arts student to do.

It’s this time, between year 10 and year 12 when learning life’s lessons through the great literary experiences seems the coolest and most intellectually hardcore thing to do.

Shakespeare taught us all the heavy stuff – if you’re going to pretend to kill yourself, make sure you let your boyfriend know. Don’t borrow money, be jealous or ambitious. Anna Karenina taught us that you shouldn’t give up everything for a man, regardless of how heartstoppingly sex he is (sorry Vronsky!) and that if you want someone to propose to you, push your mushroom around on your plate, stare at them and then bam, you’re in. Jane Eyre reminded us that it’s important to make sure that your husband doesn’t have a wife (crazy or otherwise) locked up in his attic and stay away from fire. And Gatsby, oh Gatsby, taught us a lesson for almost every occasion.

Then, university rears its ugly head and you begin to realise (somewhere in the middle of a late night reading of Dubliners or To The Lighthouse for modern and contemporary literature) that you’re getting kinda sick of those pesky  life lessons and thirst for something frivolous and decidely easier to read on a thirty-minute train trip.

This is where Chick Lit, despite all those criticisms, comes to the rescue.

Yang’s defence in the above poem (coincidentally spotted upon a recent train trip through Melbourne courtesy of Moving Galleries) The categorisation alone invites petty criticism, illicited often by those who simply don’t know what they’re missing.  However, the more palatable, formulaic, utterly predictable and comforting novels with their near little narrative arcs and attractive male protagonists can, in fact, inspire us to keep on chuggin’ through those little ol’ novels.

Yay for books!

Stay tuned on Thursdays to delight yourself with a healthy update on some chick lit which doesn’t mock or demean whilst exploring some of the deeper issues concerned with the social practice itself.

The Week in (rough) Review

This week has been one much like any other, so here is a rough assortment (our top five, in no particular order) of what we found interesting in the blogosphere, in the news and beyond – enjoy!

1.Oh My GoogleFail.

The devastating has happened. We all know that if there was ever a way to ensure worldwide chaos, destroying Google would be it. According to The Herald Sun, last night, Google was out of service. Staff writers report that - 

Internet users worldwide were given a short taste of life without Google overnight.

Needless to say, they didn’t like it.

The internet giant experienced technical problems which brought down its own homepage and virtually ground to a halt services such as its search site, email, YouTube and Google News performing sluggishly or unavailable to some users.

Goodness. Apparently there has been backlash from users whose advertising revenue from Google’s Adsense program lost sales during the fall out. Well, I guess this is what happens when you put all your faith in a higher Google power.

2.Budget Woes

turnbull

It seems a bit of a downer to kick this list off with some rather dry political finances, but for us Aussies, the Federal Budget which was released on Tuesday has been subject of much debate. The Budget will send Australia spiralling into debt and deficit but even opposition leaders are unhelpful in providing any solution. Finance Minister Lindsay Tanner, as reported by the SBS, proclaimed that

Malcolm Turnbull’s budget reply speech was full of empty rhetoric, with no solutions to reduce government debt.

Turnball has since been reported by The Daily Telegraph that

MALCOLM Turnbull called the Government’s early election bluff last night by pledging to gut $2 billion in Budget savings. 

Read more about that news here

To find out how the budget will affect you, check out the NAB Budget guide for some insight.

erica-bartle13.Body Image Issue Back in Fashion

Girl With a Satchel has featured two blog posts this week surrounding the magazine industry’s recent make up free moves. GWAS writes -

The irony of this is that the glossy industry has set the bar so high when it comes to the images it produces for consumption (and comparison) that even the editors who call the shots are subject to the same image manipulation as their cover subjects. There’s something quite disheartening about seeing your image on a proof page after an art director has had his/her way with a red pen correcting your ‘flaws’ (remove shadows, even out skintone, remove blemishes,smooth lines, whiten teeth and eyes…). It’s like being subject to an overzealous cosmetic surgeon’s pen and coming away with a greater sense of your physical shortcomings. Humbling, to say the least – “Dolly shuns Photoshop”, Wednesday 13 May

An interesting and clever new take on the issue, both posts are worth a read this week! Check out ‘Cover Talk: Mags Without Makeup‘ and ‘Dolly shuns Photoshop’

Arianna Huffington

Arianna Huffington

Ashley Qualls

Ashley Qualls

 

 

 

4.Inventive Income

Income  Diary this week released its list of their Top 30 Female Internet Entrepeneurs. The list includes a wide array of noteworthy women who have pioneered new ways of doing things online. Those on the list include Ashley Qualls of Whatever Life, Caterina Fake one of the co-founders of Flickr and Arianna Huffington of the Huffington Post. It’s a fascinating assortment of females and brilliant source of inspiration.

5. Australian Fashion on The Sartorialist
One of Time Magazine’s Top 100 Design Influencers, The Sartorialist has featured, in addition to the dozens of international fashion inspiration, some beautiful images of street fashion taken straight from the streets of Melbourne and Sydney.

Check them out here!

 

Hope you all have a lovely weekend!

Reviews: Oh Skins I love you, but you’re bringing me down.

When your favourite television series comes to an end, it’s usually quite a bittersweet affair. Stories are complete, open ends sewn up and truths finally revealed resulting in an ending that is satisfying and true to the series’ original themes. Gone are those days, my friend, and they’re never coming back.

skins - sid and tonyNow, it seems, the trend is to devastate your audience. For example, I recently developed an obsession for first generation Skins. I realise that I was undeniably a few years behind the rest of the world, but forgive me. Skins started off as an ordinary guilty pleasure, and then progressed into a more hardcore flirtation until it finally developed into full blown infatuation; I was hooked.

For those who aren’t familiar with BAFTA award-winning Skins (if those people still exist) is not your average OC-esque teenage drama. Rampant drug use is the norm, their family lives are more screwed up than we can imagine and sex is an all consuming concept for the teenagers just growing up in Bristol, England. A dramatic masterpiece, Skins is groundbreaking in a myriad of different ways. Through complex characterization and ambiguous narratives merged with reality, Skins subverts our expectations of what the typical teen drama should be. Highly intelligent, Skins proved to be nothing short of a divine construction of dramatic storytelling conventions. I shan’t spoil the story for those who haven’t had the pleasure of watching, but the point of this loving diatribe is that Skins, though I love it, broke my heart upon the final episode of season 2.

When we watch a television series, we grow fond of the characters and enjoy being a part of their world. I feel like I was kicked out of the Skins world far too prematurely.  I’m not sure I will ever fully recover from the annoyingly unsatisfying but devastating finale, let alone the complete revamping of the third season. At the end of season 2, we waved goodbye to the original skins cast for good. Mysteries were left and there are questions we will never know the answers to. And you know what, perhaps that’s the way we like things these days.

The idea of the lack of finality to a narrative isn’t really a new concept; experimental cinema from the Film Noir period right through to Taratino’s masterpieces brought the concept to the fore a long time ago. But in this day and age, when pessimism is already running high and life is often lacking in any truly joyous moments, why do we choose to subject ourselves to such frustration? It’s an almost perverse pleasure – Spielberg-esque films with lovely complete narratives are rejected in favour of television that shocks our systems, makes us feel uneasy and often shatters our preconceived expectations. And for what? So we can go away from the series feeling empty, heartbroken and rejected by characters, filled with an ongoing sense of unease and regret?

Apparently so. It seems what used to be considered the worst way to end a television series is fast becoming the norm -are we seriously that numb that we need these to shock us back to life? Perhaps there are more complex psychological forces at work here, but all I know is I’m never going to get over this and I can’t put my finger on why I did this to myself. All I know is that I feel a pang in the pit of my stomach upon hearing the ’s’ word and the soundtrack almost brings tears to my eyes. Let’s just not talk about it anymore, alright?

Skins has now finished its 3rd season in the UK. You can get all the details from the official  Skins website and is currently airing on Fox 8, Tuesday nights 9.30pm. Though watch at your own risk – heartbreak is destined to ensue.