Monday Musing

Monday Musing: Condé Nast Magazines on your iPad

Twitter has been a-buzzin’ with the news that publishing giant, Condé Nast has begun to prepare iPad versions of some of its biggest selling magazines.

Well, woohoo.

According to the NYTimes,

The first magazines for which it will create iPad versions are Wired, GQ, Vanity Fair, The New Yorker and Glamour, the company plans to announce in an internal memorandum on Monday.

GQ will have a tablet version of its April issue ready. Vanity Fair and Wired will follow with their June issues, and The New Yorker and Glamour will have issues in the summer (the company has not yet determined the exact timing for those)

- Condé Nast Preparing iPad Versions of Some of Its Top Magazines by Stephanie Clifford, 28/2/10

Digitizing magazines, when the thought first crosses your mind, doesn’t seem that groundbreaking. In fact, it seems like a natural progression given all the Kindles and Nooks and iPads now surfacing. However, a myriad of problems do follow in the transition:

How will advertising rates and advertisers adapt?

Will magazines become more interactive, involving hyperlinks and multimedia content?

Will cover rates drop?

Will circulation increase?

Condé Nast has been very grown up about all this, stating quite openly that this is a learning venture, an experiment from which they intend to get their bearings on exactly what the digital world has to offer that of magazines.

On that note, there was an article I did wish to share with you all in the Wall Street Journal entitled, Magazines Team Up to Tout ‘Power of Print’. However, you have to pay for it.

That kind burst my bubble, to be honest. I applaud Condé Nast for being honest in their intentions, not pretending that they know what’s in store for them. That, I find refreshing. But I still think it’s a sad state of affairs when you can’t even discuss and share articles on the demise of print media free of charge!

Monday Musing: Feelin’ those Good Vibrations

I am by no means what pop culture decribes, a ‘muso’. However, I do love my live gigs.

I started attending ‘grown-up’ concerts around the 15 year old mark. I attended my first Big Day Out in Melbourne in 2007 and have since fallen in love with live music, jumping around in the dirt with a bunch of sweaty strangers and the myriad of other awful, but intensely lovable, things about concerts and festivals. Falls Festival just wouldn’t be the same without the mud and smelly composting toilets now, would it?

Last weekend, I like many many thousands of Australians, made the pilgrimage to see the iconic AC/DC. My dad was hosting that night, having invited about 15 people to the concert to enjoy it from a corporate box at Etihad.  I was his date, a young one amongst the corporate full-time workers.

Upon arrival and when the music started to rumble through the speakers, the crowd within our box made various comments, proclaiming that it is THE way to see a concert – from up high, far far away and with your own personal bar and supply of food. I was unconvinced at the time, but then swayed somewhat when I recalled this years Big Day Out at which I felt too old and tired, rather than energised and ready to party. Hmm.

Art Vs. Science - Melbourne Good Vibrations Festival 2010

Then, yesterday I went to feel the good vibes at the Good Vibrations Festival (funny that.) at Flemington in Melbourne. Without the rush-rush feeling of Big Day Out keeping my stress levels up, it was a laid back day full of awesome music, great Melbourne weather and an amazing crowd to be amongst. (Spinderella, I love you.) As the day went on, my feet began to feel that familiar ache and my legs decided that they no longer wanted to do their job and move my body around, but I didn’t mind – it was an enjoyable tiredness, one which subsided whenever one of my favourite songs was performed.

Just TRY tell me you don’t wish you were there, in the crowd, feeling the music and jumping around in the sun…

Praps I’ll favour the corporate box when I’m older and more refined, but for now I’ll stick with being in the thick of things, chanting and groovin’ with my friends.


Monday Musing: Imitation is the sincerest form of flattery? – US Glamour vs. Australian Cosmopolitan

When I was doing work experience I witnessed first hand how Australian magazines (and presumably many MANY others worldwide) read and understand every other glossy in their niche, attuning themselves to what is going on in the magazine world and what stories are being brainstormed by others in the industry.

With this in mind, obviously the majority who read Australian Cosmo are not also reading US Glamour. HOWEVER, it appears that Cosmo is taking a little too much advice from their US idol.

OFFENSE: REPEATING STORIES

Cosmopolitan has repeated two of the same story concepts from Glamour within the space of a few months.
Read More »

Monday Musing: Japanese T-Shirt Lost in Translation

This t-shirt baffles me.

Where did it come from? What does it mean? Who designed it?

I can only answer one of these – I feel so inadequate.

I won this t-shirt in a Kyoto McDonald’s late one evening simply by ordering a burger, scratching a ticket and handing said ticket (which had Japanese all over it, declaring what I can only now assume to be, “winner!!!” or something of the like) to the cashier who then, much to my confusion, handed me over this bright pink thing which has taken up permanent residence in my gym clothing wardrobe.

The situation itself was confusing enough, though my excitement at the time overshadowed the truth of the situation – the fact that I STILL don’t get it.

@designtavern and myself made many guesses – perhaps it was a political statement about the global recession? Or maybe, given that it is a Quarter Pounder marketing campaign (according to a little black square down the bottom of the shirt), perhaps the ’stock’ to which they refer is, in fact, cattle? In which case, the t-shirt still makes little sense because if one hadn’t been trading stock, then where do the quarter pounders come from??? And why is a Japanese t-shirt written in BIG BOLD ENGLISH if the English makes no sense??

Perhaps I should take it to my Japanese teacher and see if she’s able to make any sense of it. Though that would probably ruin all the fun and I’m not even sure if it’s a language barrier, so much as something…else.

Hmm…

Monday Musing: It’s beginning to feel a lot like Christmas…

Well, not really. Not to me anyway.

Working in retail has the tendency to drain any vestige of Christmas cheer from a girl. Sigh. So much shopping, so many new and lovely things and still room for crankiness – oh, how can it be??

However, I’ve been entranced by Kirstie’s Homemade Christmas on the Lifestyle Channel where the delightfully exuberant and perpetually happy Kirstie attempts to create a magical movie-like traditional Christmas in her house. Instead of facing the hordes of shoppers in high street retail stores, Kirstie decides to indulge in all that is homemade and/or second hand. As one who loves more than anything to shop, it was a refreshing and thoughtful wake up call. I remembered, I love Christmas!

So, in the spirit of gettin’ all Christmasy, I am planning to indulge in my favourite Christmas movies – which won’t cost me a thing!

Now, where to start…

santa_clauseThe Santa Clause

The first film and the first one ONLY. The worst decision ever made was making this gem into sequels. But gosh, I do love a good Santa tale! And this one will never cease to be fun and magical for me =)

The Family Stone

A modern, family Christmas – packed with feuds, tragedy, drama and mocking, just like the real thing! I love how off-beat and real this story is – so beautifully packaged and an utter delight all year around!

The Family Stone

Read More »

Monday Musing: Dreams of Spielberg and Tarantino

Have you ever seen Steven Spielberg talk about his films?

In the quietly satisfied, utterly passionate, yet completely understated way that he does? Seen him motion with every phrase in the way you’d expect a Hollywood director to, never ceasing in his attempts to direct his audience to specific emotional responses, even when that audience is watching him, not his movies?

Or have you ever seen Quentin Tarantino rattle off a list of his favourite movies since 1992? Light years ahead of the rest of, drawing upon all genres from Japanese action to Woody Allen’s art-house creations, every sentence uttered demonstrating an astoundingly extensive knowledge of his craft?

All melodramatic corniness aside, if I could ask for anything in the whole wide world, this would be it; to be so passionate about a craft, so completely in love with what I’m doing, that a discussion becomes so much more.

Oh, what a privilege that would be.

Monday Musing: Ode to intelligent glossies.

I think I’ve outgrown Cosmopolitan.
Given that I am now a 20 year old female, exactly the audience Cosmo seeks to attract, this is probably bad news for those over at ACP.

203706_cos_L
Read More »

Monday Musing: Studymushed.

Another week is upon us, my friends. The topic of this week’s studies: historical research and the development of/everyday practices related to new media. A mouthful here, and I’m anticipating a wordy and hard-to-write paper ahead of me. So much to cover, so much to explore, so many exciting things to think about. My brain is tired today. Perhaps I’ll share some insights here when my synapses are back in action.

On to something decidely more light and fluffy:

New York, I LOVE YOU. I’ll come visit soon.

Monday Musing: Beauty jargon or comforting prose.

I’ve read ‘chick’ magazines for many, MANY years. My love affair began with Dolly magazine before I grew up slightly, moving to Seventeen, then to Teen Vogue, Glamour and Instyle. Thus, I’ve read my fair share of beauty jargon.

mamamianailWhen I read about Mia Freedman’s thoughts on her time as a Beauty writer, it was brought to my attention that there’s quite an art to it -

“The third way a beauty editor is a mini-me editor is a journalistic one. Ah yes, journalism. Sadly, this is not the biggest part of a beauty editor’s job but it’s important nonetheless. And deceptively difficult. Beauty pages are always a mix of words and pictures: pictures of products of different hair and make-up looks. Features writers work exclusively with words; fashion editors and graphic artists work exclusively with pictures. Only the editor and the beauty editor must always consider both and use them to tell their story” -  p. 17, Mama Mia: A Memoir of Mistakes, Magazines and Motherhood by Mia Freedman

Kind of like blogging, really.

So anyway, my point here is that due to the excessive pounding of beauty nonsense is that few would believe that a beauty product could be the source of happiness, nostalgia and part of something greater than the commercial advertising world of magazines. Blogging, I suppose, has opened this idea up for discussion as few bloggers will indulge in as much PR based posts about products they don’t really like. Generalizing, of course, but as a rule bloggers blog because they’re interested and enjoy what they’re writing about, not because they’re getting paid to contribute to a larger cultural image of a publication.

B CollectionFor some reason, my purchase of two new nailpolishes from the B Collection by Bloom Cosmetics (Sold exclusively at Target) inspired these thoughts to cross through my mind again.

pinks

'Tokyo'

I felt inspired by the colours, which sounds like an utterly wankerish thing to say. Each colour has been named after a city. With Melbourne a boring shade of black, I couldn’t decide between a beautiful hot pink inspired by Tokyo, and a muted purple for the streets of New York City – my other two favourite cities in the world. Perhaps I really am a mere child of consumerism and corporate capitalism, but I couldn’t help but notice the connection between my fond memories of both cities and my now colourful digits.

There was a real connection here between culture, my world and a product. My nails remind me of Tokyo – the liveliness, the colour, the vibe – and I miss it lots. To me, our trip to Japan was a time where I was free from all stress – no uni, no work, no money troubles, nothing. I was just able to be…and it was quite lovely. Sigh.

Harajuku

ShibuyaShibuya

Monday Musing: Creative Juices

monday musings

So I’ve been sitting at home today, snuggled up on the couch, generally feeling sorry for myself in my sickly gross state.I did attempt to do some linguistics revision, but have been unable to concentrate on anything of substance. Staring into space seems to be the most accomplished task of the day. Especially when compared to the half an hour taken up by my attempts to explain the benefits of Twitter to my otherwise forward-thinking mother.

I’ve been watching the Grand Designs marathon on the Lifestyle Channel. Though I’ve never really been an architecture savvy fellow like my boy DesignTavern, I’ve always been into making things and being creative. With a dressmaker for a mother, I learnt to machine sew by Grade 1. From sewing I progressed to hand beading things – a messy hobby which lasted for a good five or six years – with short bouts of knitting, crochet and quilting thrown in there for good measure. At school, I sketched and I painted. Mostly portraits and the human figure. Of course, as high school came to an end my promises to keep my art going throughout uni vanished quickly into piles and piles of reading and essays. I’m by no means a refined artist, but I’ve dabbled here and there.

Anyway, I’ve decided to get creative these summer holidays (four weeks and counting…) and am thinking of getting back into the creative swing of things. Perhaps it’ll do wonders for my mood. As for what I’m planning, I’ll keep you posted as my ideas and sketches progress. Perhaps I’ll start a workbook again – it sure helped with my struggles back in year 11.

Much love for the week ahead, xx.

Let_Us_Die_Young_by_Beppa9